Forward thinking digital publishing professional with +10 years digital advertising experience. Created, rebuild and implemented monetisation strategies for several publishers and many websites. National and international speaker on events and congresses, mainly about the implementation of a 100% programmatic strategy, quality over quantity (cut inventory, increase quality and make more revenue), online video and long term strategies.
Love to have a good chat about technology, advertising and programmatic.
Currently Member of:
– IAB Taskforce Programmatic (As core member responsible for Header Bidding)
– Member of the jury at the IAB Programmatic Awards
– The Digiday Europe Award Jury
– Moderator at Sports Interactive Europe