ALICE BEECROFT

ALICE BEECROFT | Senior Director, International DSP Client Partnerships | Yahoo

As Senior Director, International DSP Client Partnerships at Yahoo, Alice is responsible for leading development of Yahoo’s omnichannel DSP across EMEA, APAC & LATAM. Working with both product & commercial teams Alice is focused on driving both managed and self-serve adoption and positioning new programmatic channels this includes DOOH which she has a strong interest in.

Alice has 15-years experience on the buy-side in the digital sector working in senior roles at companies such as AOL, Millennial Media and Burst Media.

@AliceBeecroft